25 October
Boost your SEO With a Keyword Rich TLD
Top-level domains (TLDs) are nothing new to those concerned about SEO. Historically, TLDs like .com, .gov and .org have ranked better than sub-domains like .co.uk or .gov.uk. In fact, for many people, .com is the be-all and…
18 October
Is RankBrain the stuff of Sci-fi or the chance for a fairy tale ending for search?
If you’re anything like myself then you probably know what I mean by a frazzled-brain. That mid-morning feeling of having so many to-dos but also so needing to be back in bed. You may even…
14 October
New Google Mobile Index Within Months
Google's webmaster trends analyst, Gary Illyes, has announced at Pubcon that the search engine plans to create a separate mobile index within a few months. At the moment, there is a single document index for…
10 October
The Search Engine That Plants Trees
You might have recently heard of the Ecosia search engine, or “the search engine that plants trees”, an eco-friendly search engine founded in 2009 that donates 80% of its surplus income to tree planting programs…
05 October
Understanding SEO for Google Local: How Google’s Possum update can work in your favour
Following Google’s latest algorithm update, Possum, you may have noticed some large fluctuations in your rankings for local search. The update, which has placed an increased emphasis on the searcher’s location in an attempt to…
30 August
SEO for Startups - Four: Promote
< Three: Test
Arguably the most important factor in Google’s decision-making process when it comes to ranking a website is trust. The search engine wants to make sure that the websites that it is rewarding with…
30 August
SEO for Startups - Three: Test
< Two: Optimise your content / Four: Promote >
Once you’ve got your would-be customers onto your website, you don’t want to lose them due to poor user experience (UX). One of the biggest causes of drop-off on…
30 August
SEO for Startups - Two: Optimise your content
< One: Know your customer / Three: Test >
This is often the stage that people jump to without having properly planned their SEO strategy. Fortunately, if you followed our first step and produced a content strategy this…
07 July
Should you consider using Adwords' new Google Maps Ads?
What are Google Maps Ads?
If you take a trip down to Google Maps, you might see something new... ads! Well, new-ish. Search Engine Land reported some testing of Google Maps Ads way back in 2013,…