26 April
Google Location Tracking: Is Big Brother Watching You?
As the crackdown on the digital giants continues following the Cambridge Analytica scandal, officials are beginning to question Google’s extensive location tracking and data collection. News reports state that, earlier this week, members of the…
18 April
5 Times Popular Culture Predicted the Digital Future
Image credit: Filmmaker Magazine
Science fiction films are not always as fictional as we might believe. Many classics include “futuristic” elements which have since been made a reality, in one form or another. From voice search…
11 April
Google Featured Snippet: How Does it Work?
Google featured snippets, otherwise known as “position zero” or the “answer box”, are fast becoming the most desirable goal for digital marketers. In this blog post, we look at how they work and the different…
04 April
Spotlight: ADPR Talk Digital Trends and PR Disasters
In this instalment of our “Spotlight” series, we spoke to Sophie Foyle from ADPR about digital trends, PR disaster stories and creating an effective communications strategy.
What are your predictions for trends in marketing and PR…