Sophie Barber
22 October
Why Did Facebook Shut Down?
Earlier this month, billions of users were affected when Facebook and the platforms it owns, including WhatsApp and Instagram, were hit by an outage. We explain why this occurred and why it could well happen…
27 September
8 Digital Marketing Strategies for Restaurants
There’s no denying that people are thrilled to be eating out again at the moment so it’s important to take advantage of this. However, in a space where there’s a lot of competition, how can…
10 September
What is the UK's New Children's Digital Privacy Code?
New regulations concerning the handling of children’s data online have come into effect in the UK recently, after being proposed in the 2018 Data Protection Act. We explore what the new digital privacy code is…
03 September
How to Use Google Analytics for Marketing
Google Analytics is a great tool for your digital marketing campaign if you know how to use it. We’ve put together a brief guide to the key sections of Google Analytics and how you can…
13 August
The Problem with Social Media and 'Free Speech'
Free speech comes up often when we talk about social media, with some people talking about how it's a great place to express your thoughts or opinions, some believing that the so-called “free speech police”…
16 December
The Year Christmas Retail Was Different
We’re sure you’re probably tired of hearing about what a ‘strange’ and ‘unprecedented’ year it’s been but we wanted to take the time to acknowledge just how different Christmas shopping has been this year.
England was…
18 November
How SEO Spammers Have Taken Over Spotify
In our blog on the future of search, we discussed how search was evolving beyond the search engine as we typically understand it. One concept that we explored was ‘vertical search’ - which is a…
05 November
What to Know About the Google Page Experience Update
In May 2020, Google announced that a Page Experience update would be rolling out at some point in 2021. In this blog, we explore what will change and how this ranking factor is going to…
21 October
The Curious Case of a President, a Nation State and an App
With the eyes of the world turning to the United States for the upcoming presidential election in November, we thought we’d take the time to delve into the story of how and why Donald Trump…