Sophie Barber

19 December

Google Trends Reveals Our Christmas Habits

Most of us don’t go a day without Googling now, and there is no difference here when it comes to our Christmas queries and habits. In a festive-themed blog, we look at what Google Trends…

11 November

TikTok Pulse: Ad Revenue-Sharing to Rival YouTube?

After being originally announced in May 2022, TikTok Pulse - an ad revenue-sharing feature on the platform - is finally being rolled out. We explore how it works for both creators and brands and whether…

27 October

Netflix Launches Ads: Will It Be Enough?

In November, Netflix will launch a new streaming plan that includes adverts after many years of an ad-free platform, and this will be rolled out in 12 countries including the UK.  We take a look at…

18 October

How To Improve Page Load Speed

There are many ways to improve your website, and one of these includes optimising your page load speed to make sure that users get the best possible experience when browsing your site. What is page load…

27 September

A Guide to Ecommerce SEO

SEO is important for all websites, but your approach should vary depending on the type of website you have. Ecommerce SEO, for example, has its own rules and techniques that are important for making sure…

16 August

What Is Schema Markup and Why Is It Important?

Web developers and digital marketers throw around all sorts of terms when discussing your website, and one you might have come across is ‘schema markup’ or ‘structured data markup’. In this blog, we take a…

27 July

What is BeReal and Does it Have a Future?

Another year and another new social media craze to fight for our attention. BeReal is an app created by a French social media startup that is currently topping app stores worldwide. It has now been downloaded…

14 July

A Guide to the Different SERP Features

Google has evolved from the days of just displaying a list of web pages when you type in a search term. With more search engine results page (SERP) features than ever, they are aiming to…

30 June

What is WeAre8?: Get Paid to Watch Ads

Many people resent having to view ads to access content on social media platforms. Although this is how the model works to give you free access, the tech giants behind the advertising platforms make a…