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07 November
How Google is Helping to Tackle Global Deforestation
The Amazon rainforest is really, really big. When I was growing up, we used to go for long walks in a forest called Newborough on the Isle of Anglesey, and it would take all afternoon…
11 July
SEO for Startups: Four Steps to Success
Okay, so you’ve set up your own company. That’s a good start. You’ve invested in or made your own website and you’re pretty happy with it. Now it’s time to start thinking about SEO for…
28 February
Google sheds more light on Right To Be Forgotten requests
Since May 2014, Europeans have been given the right to request that information about themselves be delisted from search engine results. The European Court of Justice established the “right to be forgotten (RTBF)” as a…
19 December
Why car manufacturers should look to Hyundai Click to Buy
Earlier this year we saw the launch of the Hyundai Click to Buy website, the first car manufacturer to let its customers complete the entire purchase process of a new car online. Buyers are able…
03 October
Mobile-First, Not Mobile-Only
Depending on how you measure it, mobile devices surpassed desktops as the leading digital platform at some point between 2014 and 2017. Although there are variances between the number of users, percentage of traffic or…
19 September
We need to talk about Google
We are slowly getting used to the idea that if you browse certain things online, you will likely see digital ads related to them afterwards - a highly effective form of advertising that is good…
15 August
Mobile Search Ads Are Taking Over
Back in October, Google announced that it was rolling out a new mobile-first index (what does that mean? Read our blog about it here) in response to the majority of searches now being carried out…
07 February
How to Make a Great YouTube Ad: A Case Study
We are a very, very impatient bunch. By ‘we’ I mean us internet users. We want our content and we want it now. You’ll have an acute appreciation of this if you’ve ever needed to…
14 October
New Google Mobile Index Within Months
Google's webmaster trends analyst, Gary Illyes, has announced at Pubcon that the search engine plans to create a separate mobile index within a few months. At the moment, there is a single document index for…