23 September

Google Passes On Digital Services Tax to Advertisers

The UK government has introduced a Digital Services Tax in order to close the gap between revenue made by multinational corporations – such as Google and Facebook – and their tax contributions in the UK. However,…

20 December

Christmas Adverts 2019: Who Takes the Crown?

As Christmas draws closer, we thought it was time to take part in a little festive cheer! We’ve reviewed this year’s favourite festive adverts to see what different brands are doing and how effective their…

14 November

Twitter Bans Political Ads: Will Others Follow?

The relationship between social media and politics has always been a tricky one to navigate. Back in July, we wrote a blog on just this topic, tapping into advertising, fake news and the issue with…

08 March

International Women’s Day: What’s the Message?

Last week, Nicole Hanselmann, the lead rider in a women’s cycling race, was asked to pause after she caught up with the men in front of her. While it’s true that the race had certain…

15 February

Our Tips for Successful Facebook Advertising

This blog post was written by Charlotte Head.   People are spending more time on social media platforms than ever before. This means that they are constantly receiving and processing a high volume of information. Even if…

20 December

A Year in Review: The Biggest Winners & Losers of 2018

2018 has been a year of change and uncertainty, as political and environmental pressures have been thrust into the spotlight. How have these changes impacted the digital world? And how have marketers adapted to the…

17 November

Preparing Your Site for Black Friday

This post was written by Charlotte Head.   When you think of Black Friday, your mind often jumps to dystopian scenes of destruction and debauchery.  Such as... ‘Target Shoppers Step Over Dying Man’ ‘Scenes of Chaos during chain store’s…

02 November

Why You Need a Digital Marketing Plan

There is a certain appeal to rushing straight into digital marketing - you're eager to start publishing ads and seeing results. But diving in too early can be a serious mistake; you could end up…

31 August

What is the Value of Disruptive Marketing?

You might have heard this buzzword being thrown around in recent years, but what does disruptive marketing actually mean? And how can we use it effectively? In this blog, we explain why disruptive marketing has…