Tovey

17 March

The UK Government Aren't Happy With Google

Google have found themselves in a spot of trouble. According to an article published in The Times, British taxpayer’s money could be funding extremists through Google’s online advertising tools.   Much to their dismay, huge brands…

14 March

How to Set up a Google Ads Call-Only Campaign

What is a call-only campaign? Call-only campaigns look very similar to your average PPC ad. However, they’re designed to encourage your users to call your business, rather than click through to your landing page.   Why are they good? -…

13 March

What Comes First: A New Website Or SEO?

You may be wondering when to start SEO. Which may, in turn, lead you to ask the question "what do I need first: a shiny new website or SEO?" It’s just like the age-old question of…

01 March

Is Google’s new ad format close to breaching ad rules?

Google have announced a change in the way their ads are displayed in results pages. They recently told Search Engine Land that, “after experimenting with a new search ad label with a green outline, we’ve…

27 February

How To Find The Right Search Terms For Your Business

Keyword research is one of the most crucial steps when it comes to your online presence because ranking for the right keywords can make or break your website. In order to hit the nail on…

24 February

Google My Business Have Updated Their Guidelines

If your business is listed on Google My Business as in a Virtual Office you may, at some point, have found yourself pretty confused. Can be used as a valid primary location or not? Well…

16 February

How To Add Google Analytics To Your WordPress Website

Firstly, there are many ways to add Google Analytics to your Wordpress website. The basic premise is that you are adding a tracking code to the head of every page of the website and that…

15 February

5 Things You Need To Know About SEO

So, you’ve seen the light and worked out you need to invest some time and money into Search Engine Optimisation for your website. Be it via an agency or you’re braving it alone, you’ve made…

15 February

Google Have Rolled Out A New Algorithm Update

Buckle up boys, it looks like Google have rolled out a pretty big algorithm update. From February 7th-10th Rank Ranger's Risk Index reported heightened levels of rank fluctuations on desktop and mobile, peaking on the 9th February…