18 October
How To Improve Page Load Speed
There are many ways to improve your website, and one of these includes optimising your page load speed to make sure that users get the best possible experience when browsing your site.
What is page load…
27 September
A Guide to Ecommerce SEO
SEO is important for all websites, but your approach should vary depending on the type of website you have. Ecommerce SEO, for example, has its own rules and techniques that are important for making sure…
14 July
A Guide to the Different SERP Features
Google has evolved from the days of just displaying a list of web pages when you type in a search term. With more search engine results page (SERP) features than ever, they are aiming to…
17 June
Google Analytics 4 (GA4): Frequently Asked Questions
Over the past few months, you may have noticed emails from Google or messages when you visit Google Analytics. about the upcoming switch to something called Google Analytics 4 (GA4). Although the switch from the…
13 April
New Google 'Multisearch' Feature Combines Images and Text
You may already have heard of Google Lens, an AI-powered image search technology that allows you to find more about something by capturing it with your camera. But did you know that Google is introducing…
30 March
What Is Semantic SEO?
Semantic SEO is the practice of optimising for search engines based on user intent and context, rather than just an individual keyword. The aim is to provide an answer to the user, not just incorporate…
24 February
5 Ways Responsive Web Design Affects SEO
There are a number of factors that affect how well your website is optimised for both users and search engines. Web design is closely linked to SEO, so we take a look at some of…
27 September
8 Digital Marketing Strategies for Restaurants
There’s no denying that people are thrilled to be eating out again at the moment so it’s important to take advantage of this. However, in a space where there’s a lot of competition, how can…
03 September
How to Use Google Analytics for Marketing
Google Analytics is a great tool for your digital marketing campaign if you know how to use it. We’ve put together a brief guide to the key sections of Google Analytics and how you can…