09 August

Instagram is Removing Likes: What Does This Mean for Marketing?

Earlier this year, Instagram began removing likes on posts as part of a new trial. Their aim is to reduce the pressure that the platform places on its users and is a response to increasing…

25 July

How to Grow Your E-Commerce Business

Successfully growing your e-commerce business will depend on you using a combination of online marketing strategies including SEO, social media, paid advertising and content marketing. In a crowded online marketplace, it’s important to take a…

18 July

Social Media and Politics: A Dangerous Relationship?

(Image credit: Elio Santos)   Social media is often thought of as both a wonderful and dangerous tool. It allows instant connection, the sharing of experiences and discussion around trending topics. For brands, it has offered the…

20 June

How Safe is Facebook in 2019?

Google, Amazon and Facebook all collect phenomenal amounts of personal data from their users. This collection is facilitated by an implicit trust in these tech giants. We don't mind them knowing everything about us as…

20 March

What is Checkout on Instagram and is it a Game Changer?

Instagram have launched a new feature which allows users to make in-app purchases. They have lead with the by-line “buy from brands without leaving Instagram”, capturing the ease and convenience they can now provide shoppers…

15 February

Our Tips for Successful Facebook Advertising

This blog post was written by Charlotte Head.   People are spending more time on social media platforms than ever before. This means that they are constantly receiving and processing a high volume of information. Even if…

30 January

Digital Marketing Trends for 2019

This blog post was written by Lauryn Mathews.   At the start of the year, many businesses will choose to make changes and adapt their marketing strategies as they predict what will happen to the digital landscape…

13 July

Social Media: Art or Science?

The majority of us have a presence on at least one social media platform, whether that’s Instagram, Twitter, Facebook, or something less well known. But, do we ever really think about what drives us when…

29 June

Instagram Takes on YouTube with the Launch of IGTV

“It’s time for video to move forward and evolve” - Instagram CEO, Kevin Systrom.   Nowadays, young people are watching far less broadcast television. But that doesn’t mean their eyes aren’t glued to some kind of screen.…