14 February

How Twitter Finally Turned a Profit

It happened. The moment that CEO Jack Dorsey, among many others, has been waiting for: Twitter finally turned a profit. To say it’s been haemorrhaging money would be a little on the extreme side, as despite fluctuation,…

26 January

The Impact of Facebook’s Algorithm Change

With a whopping 1.37 billion daily active users, well over 20,000 employees and record profit growth and share price year-on-year, on the surface of things, Facebook is doing just fine. But after a recent statement…

08 December

How to Use Pinterest for Business

When it comes to social media, Pinterest is often seen as the odd one out; it may have been founded in the same year as Instagram, but it wouldn’t be fair to say it shares…

17 November

Facebook, Are You Listening to Me?

Whether you’ve fallen victim yourself or just caught wind of the rumours flying around, chances are you’re aware of the conspiracy theories surrounding Facebook and Instagram’s use of the microphone to better target their advertising.…

04 October

Double the Trouble for Twitter?

By now, you've probably heard about the most recent update to Twitter. As a trial, they have doubled the character limit to 280 per tweet for a small group of users. If this is news…

15 September

Demystifying Digital: Instagram & the Humble Hashtag 

What started life as a virtually useless button on your keyboard, now, arguably, holds the key (no pun intended) to your discovery, influence and success on social media. Was it an outcast? A little misunderstood? No, no. The humble hashtag, formerly known in…

22 August

The Right To Be Forgotten & What It Could Mean In The Digital Age 

In a world that is becoming increasingly determined and governed by our online activity, it's no wonder that the 'right to be forgotten' exists as a component of human rights law. More specifically, it exists…

06 July

Despite being valued at $28 billion, Snapchat might fail

Read Harry's latest article, as featured on Make A Reaction  "Show off your sexy new hairstyle or let him choose that hot new outfit, without the hassle and stress of knowing that these images will be…

08 June

How To Pull Off A Great Instagram Advertising Campaign: A Case Study

We’ve been talking a lot lately about why your business should be advertising on Instagram, so we thought it was about time we gave you a concrete example of a really good Instagram advertising campaign. I’ve…