10 October

The benefits using instagram for your business

Using Instagram can offer several benefits to businesses, making it a valuable platform for marketing and promoting products or services. Here are some of the key advantages of a business using Instagram: Wide Reach: Instagram has over…

27 September

The benefits of Instagram E-commerce Integration

Instagram e-commerce integration refers to the process of connecting an online store or e-commerce platform with Instagram, allowing businesses to sell their products or services directly through the social media platform. This integration offers several…

12 September

Instagram: Navigating the Seas of Visual Commerce and its Paramount Significance

In the era where digital presence holds an imperishable impact, Instagram has meticulously sculpted its platform, metamorphosing into a powerhouse of visual commerce. In an ecosystem teeming with brands, creators, and consumers, Instagram ingeniously amalgamates…

11 September

How Instagram E-Commerce Can Expand Your Reach

In the digital age, where online presence is paramount, Instagram has emerged as more than just a platform for sharing photos and stories. With its innovative e-commerce features, Instagram has transformed into a potent marketplace,…

17 August

Instagram's Direct Shopping: A Pivotal Tool in Reshaping E-Commerce Dynamics

Instagram, initially celebrated as a platform for sharing visual stories and connecting with others, has dynamically evolved, erecting itself as a colossus in the realm of e-commerce. Particularly, the advent of Instagram's Direct Shopping feature…

14 January

Social Media Trends for 2023

As social media continues to grow and evolve at a rapid pace, it's important for businesses and marketers to stay ahead of the curve and understand the latest trends. Here are some of the social…

11 November

TikTok Pulse: Ad Revenue-Sharing to Rival YouTube?

After being originally announced in May 2022, TikTok Pulse - an ad revenue-sharing feature on the platform - is finally being rolled out. We explore how it works for both creators and brands and whether…

26 August

Could a TikTok Music App Challenge Spotify?

TikTok's parent company, ByteDance, filed for a trademark application earlier this year for ‘TikTok Music’. It lists a variety of goods and services that include allowing users to purchase, play, share, and download music, songs,…

27 July

What is BeReal and Does it Have a Future?

Another year and another new social media craze to fight for our attention. BeReal is an app created by a French social media startup that is currently topping app stores worldwide. It has now been downloaded…