11 April
Google Featured Snippet: How Does it Work?
Google featured snippets, otherwise known as “position zero” or the “answer box”, are fast becoming the most desirable goal for digital marketers. In this blog post, we look at how they work and the different…
30 January
Digital Marketing Trends for 2019
This blog post was written by Lauryn Mathews.
At the start of the year, many businesses will choose to make changes and adapt their marketing strategies as they predict what will happen to the digital landscape…
15 May
SEO EXETER
SEO Exeter in 2023
The challenge of Search Engine Optimisation (SEO) may seem insurmountable, but if you want to stand out in the competitive digital marketplace, it is without a doubt essential. SEO is the process…
16 March
Is Google Still the Best Place to Advertise?
It’s true: Google has certainly got the lion’s share of the search engine market - some 91% of it worldwide. But does that mean it is now and always will be the best place to…
19 January
Could Google Lens Drive Mobile Commerce?
Today, we’re looking at one of Google’s latest developments, the Google Lens, and how this advancement in visual search could change the future of mobile commerce. So, what is it? You’ve likely heard about voice…
31 October
What Is Voice Search: A Trick Or Treat?
This blog post was written by one of the newest additions to the Content Team, Isobel Hawker.
OK Google, what is voice search? And is it really a good idea? The recent explosion of virtual personal…
03 October
Mobile-First, Not Mobile-Only
Depending on how you measure it, mobile devices surpassed desktops as the leading digital platform at some point between 2014 and 2017. Although there are variances between the number of users, percentage of traffic or…
19 September
We need to talk about Google
We are slowly getting used to the idea that if you browse certain things online, you will likely see digital ads related to them afterwards - a highly effective form of advertising that is good…
22 June
How To Encourage Clients to Leave You Online Reviews
This week, we talk about how to get Google reviews for your business and star ratings from clients, and why it's worth doing.
Recently, we wrote an article emphasising the importance of having a strong…