29 May

Here’s What You Need to Know about YouTube SEO

These days, the power of video is often talked about, but how powerful can a video be if it can’t even be found? First and foremost, and this one probably goes without saying, you’ve got to…

12 April

How to Create Compelling Content

With the number of blog posts and articles circulating the Internet, content writers cannot rely on low supply and high demand to drive their web traffic. In this cut-throat, digital world, it’s either get noticed…

15 September

Demystifying Digital: Instagram & the Humble Hashtag 

What started life as a virtually useless button on your keyboard, now, arguably, holds the key (no pun intended) to your discovery, influence and success on social media. Was it an outcast? A little misunderstood? No, no. The humble hashtag, formerly known in…

22 June

How To Encourage Clients to Leave You Online Reviews

This week, we talk about how to get Google reviews for your business and star ratings from clients, and why it's worth doing.    Recently, we wrote an article emphasising the importance of having a strong…

18 May

How To Remove Spam Links To Your Site (And Why You Should Do It)

If the issue of bad backlinks or “spammy links” isn’t currently on your radar then it’s time to take note because they can have a detrimental impact on your website’s rankings. For this reason, we…

21 April

How To Find And Resolve Duplicate Content

In this week’s How To Guide, we’ll be talking you through how to find duplicate content on your website and how to resolve the issue. We will be covering: What is duplicate content? Examples of…

13 April

How To Optimise Your Web Pages For Key Search Terms

Before learning how to use keywords, it’s important to select the right search terms to focus on. If you’re still not sure which search terms to optimise your page for, you might want to read…

07 April

How To Create Custom Snapchat Geofilters To Promote Your Business

After a short break, we’re back with another How To, teaching you how easy it is to carry out effective digital marketing yourself. This week, we’ll be showing you how to create custom Snapchat geofilters to…

14 March

How To Set Up An Adwords Call-Only Campaign

What is a call-only campaign? Call-only campaigns look very similar to your average PPC ad. However, they’re designed to encourage your users to call your business, rather than click through to your landing page. Why are they good?…