19 January

Could Google Lens Drive Mobile Commerce?

Today, we’re looking at one of Google’s latest developments, the Google Lens, and how this advancement in visual search could change the future of mobile commerce. So, what is it? You’ve likely heard about voice…

03 October

Mobile-First, Not Mobile-Only

Depending on how you measure it, mobile devices surpassed desktops as the leading digital platform at some point between 2014 and 2017. Although there are variances between the number of users, percentage of traffic or…

15 August

Mobile Search Ads Are Taking Over

Back in October, Google announced that it was rolling out a new mobile-first index (what does that mean? Read our blog about it here) in response to the majority of searches now being carried out…

24 March

Google's Been Recording Everything We Say

Last week, it surfaced that Google was guilty of being a little bit sloppy with their ad placement and found themselves in trouble with the UK government. This week, after reading an article in The…

15 December

As voice search starts to trend, do SEOs need to change their game?

Back in the summer, Search Engine Journal released an article claiming that “voice Search will forever change SEO”. But how right are they? Is voice search really such a game changer? And if voice search…

31 October

Have Smartphones Changed The Way We Use The Internet?

Since 2014, smartphones have been the most common way of browsing the Internet, now it is a case of survival of the fittest for companies to optimise for mobile and adapt.   The modern dilemma of accidentally…